7:46 am - Saturday October 25, 2014

Aircel teams up with Oracle on content delivery platform

Aircel, a mobile service provider in India, has teamed with Oracle to deploy Communications Services Gatekeeper and Fusion Middleware to provide a personalized content delivery platform for new revenue generation.

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Aircel has previously deployed Oracle Communications service fulfillment software, Siebel CRM, Fusion Middleware and Oracle Database.

The new offerings allow Aircel to offer a new multi-channel content portal to its customers to access a catalog of messaging, images, music, videos, games, news and regional services. In addition, the new deployments are supporting billing and delivery models that allow customers to manage real-time content, searches and subscription offerings via short message service (SMS) requests, interactive voice response (IVR) and the multi-channel portal, Oracle said.

According to Oracle, the Communications Services Gatekeeper enables Aircel to offer a partner self-service web portal that allows third-party content providers to onboard their content and applications, and manage offerings within their own micro-portals. It is also supporting new pricing strategies and accelerating the development of new communication applications.

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