Carmaker Ford has announced the launch of a new car model on March 4, 2013. The company is coming up with a celebratory variant of its popular hatchback Ford Figo.


Earlier reports had claimed that the company would launch its Ford Eco Sport for the Indian market in early 2013. There were also reports that the new compact SUV would begin selling in India in the month of March 2013 or April 2013.

The popular and best selling Figo will be launching the special edition of the car to celebrate three years of its B segment hatchback. The Figo has helped the company to pull many customers to Ford India and the vehicle has also sold in good numbers.

The new celebration version of the Figo will come with new paint options, along with an upholstery change and other such features. The new launch will also have a new design with alloy wheels and celebration edition badges. The Ford Figo special edition is expected to come with an attractive price tag, which will help the company to lure more buyers to Ford India dealerships. The new Figo has been face-lifted with about 140 changes, with features like steering mounted audio control, newly designed seats, new lights and different body colors.