Indian auto giant Maruti Suzuki said that it will soon begin a new campaign. According to this new campaign, the company will be offering services like free checking of air conditioners at its 3,000 service workshops across the country. The newest Maruti Suzuki campaign will be known as ‘Beat The Heat’.
Under ‘Beat The Heat’, the company will also be offering a free top wash with a True Value evaluation and exchange. Maruti Suzuki said in a statement that the camps will be held on May 25, 2013 and May 26, 2013, across the country. Mayank Pareek, Chief Operating Officer at Marketing and Sales said that at the time when summer is at its peak, customers obviously want their air-conditioning to deliver top performance.
Pareek added that they want to address this for as many customers as they can and as soon as possible. The COO also went on to say that they are using a national service network of Maruti Suzuki in order to service their customers over a single weekend.
Maruti Suzuki is expecting about 85,000 customers to attend all across the country during the two-day initiative. A trained MSIL team will be working during the campaign to check air-conditioning system in Maruti Suzuki vehicles and will also suggest remedial measures.