Japanese-based automaker Honda is planning to cut around 800 jobs at its plant near Swindon in Southwest England. The job cut has been planned due to the fall in demand for its vehicles across mainland Europe.

Honda manufactures the Honda Civic at its plant in South Marston near Swindon and on January 11, 2013, said that it would discuss the matter of job cuts with its staff . The cut is expected to take place by the second quarter of 2013. Honda employs about 3,500 staff at the South Marston plant.

The auto giant is at present struggling to scrap underused factories to cut additional jobs which are responsible for the losses caused in Europe. The demand for vehicles in European markets like France and Germany has gone down drastically. Ken Keir, the executive vice president of Honda Motors Europe said, “Honda remains fully committed for the long-term to its UK and European manufacturing operations”.

Keir also said that such conditions force the company to take harsh decisions and that they are setting the business constitution at the right level so as to ensure their long term stability and security. Even Ford announced plans in 2012 to cut about 1,400 job at its plant in Southern England and even hinted at ending its vehicle manufacturing plants in Britain.