South Korean electronics giant Samsung Electronics has become the world’s number 1 handset seller during the third quarter of 2013 and the title has been won by Samsung for the very first time. The company managed to rank first in global handset sales in all six continents, including North America, Asia Pacific, Western Europe, Eastern Europe, Latin America, as well as Africa and Middle East.


This is also the first time that Samsung left Nokia behind in the Middle East and Africa. During the third quarter of 2013, Samsung sold a total of 120.1 million mobile phones across the world and also took up the market share of 28.6 percent. In the Middle East and African region, the company managed to sell 15.8 million mobile phones during the given period, which is higher than the sales of Nokia of 14.7 million.

The market share of Samsung in the region was 36.4 percent, which is a significant increase from 24.4 percent in 2012. In Western Europe, the difference of market share between these two companies widened to 27.7 percent points in the third quarter, while the gaps in Latin America and Eastern Europe managed to gain 13.4 percent points and 14.4 percent points, respectively.

Meanwhile, the market share of Samsung in the North American region declined by 3.4 percent during the third quarter, because of the launch of new products from Apple.

Photo Credits: The Jakarta Post


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