The makers of IT peripherals Amkette on June 11 launched a new device ‘EvoTV’ , which will allow the users to surf the internet on their television sets in the same way they do on their computers. The new device ‘EvoTV’ has been priced at Rs. 9,995.
The company is having high expectations with the product and are hoping that it could have a 50 percent share of its revenues from the product. The new device is similar to that of Apple TV and is a digital media device which allows the users to access content like video, games and websites with the help of Wi Fi and broadband connection.
The device also comes with a remote which acts like a mouse and has a mic to facilitate conversations on VoIP like Skype. Rajiv K Bapna, the Chief Executive of Amkette said, “We are aiming at 70-75 percent growth in revenues with this product. In the fiscal ended March, we had revenue of Rs 80 crore… This year, we expect EvoTV to contribute about 50 percent of our revenues”.
The new device is based on Android and will be available by June end in Delhi, Mumbai, Kolkata and Bangalore. By the end of August it will also be launched in 40 other cities in the country.