After a long wait Apple has extended its iTunes Store in India as well. Customers in the country will now have the ability to purchase music, as well as buy or rent movies from the iTunes Store.
The new website also had a special message for the Indian users which read, “Now you can shop at the world’s No.1 music store. Which means you can browse and buy songs, albums and films anytime you want.”
Until now the Indian iTunes Store featured just a few free ebooks and podcasts, but now a variety of items can be bought from the store including Bollywood songs, Tamil film songs and even international music from all major labels.
The company has also launched its iTunes Match service in India which allows customers to store music in iCloud, even if they have been bought from sources other than iTunes. The service is priced at Rs. 1,200 per year and until now no TV shows have been listed, while the other international markets have their own shows; this might be the only disappointment so far. When it comes to pricing, it seems that India has been given a reasonable deal as single songs are priced between Rs. 7 and Rs. 15 and the albums begin from Rs. 70. Even movies that are available on rent are priced at Rs. 80 in standard definition and Rs. 120 in high definition.
