Susan Wojcicki – an executive of Google Inc – has been named new head of the online giant’s YouTube video business. Wojcicki will be replacing Salar Kamangar and the recent development represents one of the company’s attempts to turn the popular video site into a serious revenue generator.
Wojcicki is a member of Google’s Chief Executive Larry Page’s inner circle of top managers – who are known as the ‘L’ Team – and she was previously holding the position of senior vice president of Ads and Commerce. Wojcicki shared the title with Sridhar Ramaswamy, who is another executive of the company. Sources familiar with the matter say that the new job of Wojcicki is effective immediately.
Page released a statement, which said, “Like Salar, Susan has a healthy disregard for the impossible and is excited about improving YouTube in ways that people will love”. She has been with the search engine giant from its very beginnings. When the company was incorporated, Page and co-founder Sergey Brin organized a shop in the garage of Wojcicki’s home in September 1998.
The recent change has been made after almost a year after Google appointed Sundar Pichai to handle the company’s Android mobile software group and he took over from Andy Rubin. YouTube is now looking to add professional-grade video programs to its extensive archive of amateur videos shot at home.
Photo Credits: Telegraph