Shriram Automall India Ltd., a subsidiary of Shriram Transport Finance Co. Ltd., launched two new initiatives that will provide organized trading facilities to the small truck operator for the first time to motivate them to replace their old truck faster.
Shriram One Stop, a computerized touch screen kiosk which will be a virtual Truck Bazaar, will provide real time information about used commercial vehicles available for sale. This will bring more transparency while buying and selling used commercial vehicles. These will be set up in all the 482 branches of the company spread across the country in a phased manner.
Under the second initiative old trucks of all makes will be acquired from the market and will be refurbished and sold under the new brand name Shriram Newlook with their commercial value enhanced.