Internet shopping giant Amazon announced the launch of its Appstore in Japan on November 29, 2012. Japanese users will now have access to a broad selection of quality Android apps, along with the security and convenience of shopping for these apps on Amazon.

Customers can get access to the Amazon Appstore for their Android phones and tablets by visiting, http://www.amazon.co.jp/apps. The Appstore from Amazon offers its customers a great selection of games and apps, which includes local favourites like ‘Mushroom Garden’ and ‘Yahoo!Headline’, as well as established bestsellers like ‘Fruit Ninja’ and ‘Cut the Rope’.

The store will also have apps from top-tier bands like Square Enix and NTT DOCOMO. Apart from localized content and a localized mobile store, customers will also have access to popular Amazon Appstore features like the 'Free App of the Day', which offers a paid app for free everyday.

Moreover, the apps and games purchased from Amazon can be used across the customers’ Android devices and Kindle Fire tablets. This means that customers can buy an app or game and enjoy it across multiple devices. The Appstore also has features like 'personalized recommendations', '1 click payments' and 'customer reviews', which will only make it easier for their customers to shop online.

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