India’s Micromax surpasses Samsung in the country’s market share.
Indian phone manufacturer Micromax has left behind the South Korean giant Samsung in the race to the top in and has managed to capture 16.6 percent market share in the April-June period against 14.4 percent in India. After Micromax and Samsung, companies like Nokia and Karbonn followed with 10.9 percent and 9.5 percent shares, respectively, by the end of the quarter, as per reports by market research firm Counterpoint Research.
The previous quarter saw Samsung lead the overall market with 16.3 percent share, followed by Micromax with 13 percent. Overall, the mobile phone market grew a modest 2 percent annually, while the smartphone segment rose by 68 percent. The demand for feature phones had fallen by 16 percent in the quarter, weighing on overall sales.
Micromax is now all set for a fierce competition with Motorola, Celkon, Nokia, Apple and Sony. In terms of performance in the second quarter, the company is one vendor that the mobile industry needs to look out for as it expands beyond domestic markets.
At present Karbonn is the third largest smartphone manufacturer, with a market share of 5.9 percent.
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