Celebrating Vivaha all geared up to be Asia’s largest wedding expo.
The 14th edition of Asia’s most grand wedding exhibition is all set to kickstart on July 25th, 2014 in Mumbai. ‘Celebrating Vivaha’ started out as a yearly event in the Indian cities of Mumbai and New Delhi, it is now a bi-annual gala affair which extends to several other metropolitans like Banglore, Chennai, Indore, Ludhiana, Kolkata and Hyderabad.
Celebrating Vivaha is a grandiose consumer wedding trade fair that congregates under one roof some of Indian’s finest wedding trousseau designers, wedding planners, luxury cosmetic brands, wedding jewellery brands, wedding photographers and much more. It is undoubtedly a one-stop-destination for the big fat Indian wedding.
The bi-annual affair combines luxury, fashion and indulgence tapered towards catering the burgeoning bridal market in India. CEO Tarun Ssarda had pioneered Celebrating Vivaha as an exhibition which was niche and represented only the House of Vintage, the magnanimous scale to which it the venture has now grown, is an entrepreneurial success story worth documenting.
According to a Forbes magazine article, the Indian wedding market is pegged at an estimated $20 Billion. In such a scenario, Celebrating Vivaha’s genius inkling to provide compact wedding services are a potential marketing gold mine.
Indian weddings are grandiose affairs and the country’s rapidly sprouting rich are unabashed in displaying their spending power. Amidst such a scenario Celebrating Vivaha, stands to gain.
For more information about Celebrating Vivaha 2014, click here.
